Iranian Research Organisation for Science and Technology Journal of Technology Development Management 2008-5060 2 1 2014 05 22 The Relationship Between AMT Implementation, the Competitive Priorities and Performance of the Small and Medium–size Enterprises of Textile Industry The Relationship Between AMT Implementation, the Competitive Priorities and Performance of the Small and Medium–size Enterprises of Textile Industry 49 78 107 10.22104/jtdm.2015.107 FA Seid Soroush Ghazinoori Faculty Member, Department of Management and Accounting, Allameh Tabataba'i University, Tehran, Iran. Laya Olfat Department of Industrial Management , Faculty of management and according, Allameh Tabatabai university, Tehran, Iran. Farnaz Farhadyar M.Sc. graduate of Industrial Management, Mehr Alborz University, Iran. Journal Article 2014 01 21 AMT is the nucleus of the factories of the future and plays the crucial role in the competitive battles in organizations all over the world. Successful firms have recognized this fact and are trying to leverage it for competitive advantage. Appropriate selection of AMT is a critical task faced by manufacturing management due to the high degree of uncertainty and the high capital investment involves in these investments.In AMT selection process managers have to give full consideration to their manufacturing strategy(competitive priorities). This paper provides new evidence on AMT investment patterns from the small and medium–size(SMEs) enterprises of textileindustryand develops a taxonomy by exploring the relationship between AMT investment patterns, competitive priorities and performance. The results of this study indicate that in AMT implementation process, firms considering their competitive priorities show better performance. AMT is the nucleus of the factories of the future and plays the crucial role in the competitive battles in organizations all over the world. Successful firms have recognized this fact and are trying to leverage it for competitive advantage. Appropriate selection of AMT is a critical task faced by manufacturing management due to the high degree of uncertainty and the high capital investment involves in these investments.In AMT selection process managers have to give full consideration to their manufacturing strategy(competitive priorities). This paper provides new evidence on AMT investment patterns from the small and medium–size(SMEs) enterprises of textileindustryand develops a taxonomy by exploring the relationship between AMT investment patterns, competitive priorities and performance. The results of this study indicate that in AMT implementation process, firms considering their competitive priorities show better performance. https://jtdm.irost.ir/article_107_a97da629b098b75c294dffdc3e463904.pdf