Investigating the Impact of Eco-Innovation Drivers on Eco-Innovation Performance; Iran’s Copper Industry

Document Type : Research Paper

Authors

1 Master of Business Administration (MBA), Department of Management and Accounting, College of Farabi, University of Tehran

2 Assistant Professor at Department of Management and Accounting, University of Tehran (College of Farabi)

3 Assistant Professor, Department of Management and Accounting, College of Farabi, University of Tehran

Abstract

Eco-innovations as a solution to achieve competitive advantage and sustainability have become an inevitable strategy in various industries. In this regards, the purpose of this paper is to first identify the various dimensions of eco-innovation performance drivers and eco-innovation performance and then to examine the impact of these drivers on eco-innovation performance. The present study uses a quantitative approach and survey strategy and is descriptive-correlational research. The results of this study show that the drivers of eco-innovation in this industry have technological, market, legal, and standards dimensions and they affect the innovative eco-innovation (product, process, and organization). According to the results, it is observed that the path coefficient of the technological drivers' dimension is higher than other dimensions of eco-innovation and as a result, this dimension is more important than other dimensions. Also, in the dimension of eco-innovation performance, it is observed that this product innovation dimension has the highest path coefficient among the dimensions of eco-innovation performance. The main finding of this research is that the drivers of eco-innovation in the copper industry in Iran can lead to an increase in the eco-innovative performance of companies active in this industry.

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