نقش ظرفیت جذب در ارتقاء دو سوتوانی نوآوری (اکتشافی و بهره بردارانه)

نوع مقاله : مقاله پژوهشی

نویسندگان

1 استادیار دانشگاه صنعتی مالک اشتر

2 کارشناس برنامه ریزی تبلیغات

چکیده

یکی از عوامل مهم موفقیت بنگاه، میزان نوآوری‌های ارائه شده به بازار می‌باشد. بخشی از نوآوری می‌تواند بهره‌بردارانه جهت استفاده از قابلیت‌های موجود و افزایش کارایی بنگاه در کوتاه مدت؛ و بخشی از آن می‌تواند اکتشافی جهت افزایش انعطاف‌پذیری در مواجهه با تغییرات محیط در بلند مدت باشد. از آنجاکه ظرفیت جذب بالقوه و تحقق‌یافته می‌تواند تاثیر متفاوتی بر نوآوری بهره‌بردارانه و اکتشافی داشته باشد، پژوهش حاضر با هدف بررسی ارتباط دو سازه دوسوتوانی و ظرفیت جذب جهت کشف روابط ابعاد آنها با یکدیگر انجام شده است. روش پژوهش حاضر از نظر هدف کاربردی و از نظر ماهیت و روش توصیفی-همبستگی، و از نظر شیوه جمع‌آوری داده‌ها پرسش‌نامه‌ای است. به منظور آزمون فرضیات در صنایع وزارت دفاع 90 پرسشنامه در بنگاه‌های زیرمجموعه و تامین کنندگان آنها جمع‌آوری شد. نتایج نشان داد که ظرفیت جذب تحقق یافته پیشنیاز نوآوری اکتشافی و بهره‌بردارانه بوده و همچنین ظرفیت جذب بالقوه در رابطه بین ظرفیت جذب تحقق یافته و نوآوری اکتشافی نقش تعدیل‌کنندگی مثبت و در رابطه بین ظرفیت جذب تحقق یافته و نوآوری بهره‌بردارانه نقش تعدیل‌کنندگی منفی دارد.

کلیدواژه‌ها


عنوان مقاله [English]

Role of absorptive capacity in ambidexterity (exploration and exploitatopn) improvement

نویسندگان [English]

  • Alireza Booshehri 1
  • Abolfazl Bagheri 1
  • Kamal Taba'eian 1
  • Kaveh Namvar 2
1
2 Advertising planning expert
چکیده [English]

One important factor influencing business success is the number of innovations introduced to market. Innovations can be exploitative or exploitative. While exploitative innovations improve efficiency in short term, explorative innovations improve flexibility and help firms to face changing environment in long term. Since the potential and realized absorptive capacity could have different effects on explorative and exploitative innovations, this research aims to investigate the relationships between ambidexterity and absorptive capacity in order to explain the inter-relationships of their sub-constructs. This is an applied research which uses a survey based descriptive correlational method. It also uses Structural Equation modelling to analyze data. To this end, a random sampling procedure was used to collect data from a sample of 90 defense firms (also called industries in Iran defense sector). The results showed that the realized absorptive capacity is an antecedent for exploration and exploitation. Furthermore, while potential absorptive capacity positively moderates the relationship between realized absorptive capacity and explorative innovation, it negatively moderates the relationship between former and exploitative innovation.

کلیدواژه‌ها [English]

  • potential absorptive capacity
  • realized absorptive capacity
  • exploration
  • exploitation
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