تحلیل توسعه زیست‌بوم کسب‌وکار فناوری اینترنت اشیا به‌منظور توانمندسازی معلولان در حوزة توان‌بخشی ایران (ارائة مدل شبیه‌سازی با رویکرد عامل بنیان)

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشجوی دکتری رشته مدیریت فناوری اطلاعات، گروه مدیریت فناوری اطلاعات، دانشکده مدیریت و اقتصاد، واحد علوم و تحقیقات، دانشگاه آزاد اسلامی، تهران.

2 عضو هیئت‌علمی، گروه مدیریت صنعتی، دانشکده مدیریت و اقتصاد، واحد علوم و تحقیقات، دانشگاه آزاد اسلامی، تهران.

3 عضو هیئت‌علمی، گروه مدیریت صنعتی، دانشکده مدیریت و اقتصاد، واحد تهران مرکز، دانشگاه آزاد اسلامی، تهران.

چکیده

گسترش و توسعه اینترنت اشیا می‌تواند در توانمندسازی و بهبود کیفیت زندگی انسان و به­ ویژه معلولان مورداستفاده قرار گیرد. دراین‌راستا به‌کارگیری خدمات اینترنت اشیا در حوزه توان‌بخشی، نیازمند توسعه کسب‌وکارهای نوین اینترنت اشیا است؛ بنابراین تعیین راهبردهای رقابتی و همکاری، در تکمیل زنجیره خدمات برای توسعه و تکامل کسب ­وکارهای نوین ضروری است. مسئله کلیدی، شناخت اجزای زیست ­بوم کسب‌وکار و ارزیابی نقش و رفتار بازیگرانی است که برای دستیابی به هم‌تکاملی با یکدیگر در تعامل‌اند. براین‌اساس هدف پژوهش حاضر، ارائه مدل تحلیلی برای توسعه زیست‌بوم کسب­ وکار اینترنت اشیا و­ تحلیل تعاملات و رفتارهای بازیگران آن می‌باشد. دراین‌راستا باتوجه‌به پیچیدگی و عدم‌قطعیت زیست‌بوم مذکور، مدلی مبتنی بر رویکرد عامل‌‌بنیان ­در نظام مدیریت ­­فناوری پیشنهاد شد و در ادامه، شبیه ­سازی و تحلیل مدل مذکور با هدف شبکه‌سازی کسب‌وکارها مبتنی بر لایه­ های معماری اینترنت اشیا و تعاملات بازیگران در محیط­ های اقتصادی، فناوری، اجتماعی و قانونی صورت پذیرفت. یافته ­ها حاکی از تغییر رفتار انجمن ­ها، شرکا، دولت و ذی‌نفعان در نقش‌های مختلف و تأثیرپذیری آن‌ها از یکدیگر بود؛ براین‌اساس تحلیل­ رفتار­ عامل ­ها به تعیین سهم و نقش ­بازیگران در ­راستای تکامل زیست­ بوم منجر شد. یافته‌های پژوهش حاضر می‌تواند به سیاست‌گذاران و مدیران اجرایی برای بهبود راهبرد­ توسعه ­کسب­‌وکار اینترنت ­اشیا به‌منظور ارائه ­خدمات موردنیاز معلولان کمک نماید.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Analyzing the development of IoT business ecosystem, for empowering the disabled people in the field of rehabilitation in Iran (A simulation model with agent based approach)

نویسندگان [English]

  • Aida Aghili Ashtiani 1
  • Abbas Toloie Eshlaghy 2
  • Mohammad Reza Motadel 3
1 Ph.D. Candidate Department of Information Technology Management, Faculty of Management and Economics, Science and Research Branch, Islamic Azad University, Tehran, Iran.
2 Faculty member, Department of Industrial Management, Faculty of Management and Economics, Science and Research Branch, Islamic Azad University, Tehran, Iran.
3 Faculty member, Department of Industrial Management, Faculty of Management and Economics, Central Tehran Branch, Islamic Azad University, Tehran, Iran.
چکیده [English]

The development of the Internet of Things can be used to empower and improve the quality of human life, especially for the disabled. In this regard, the use of Internet of Things services in the field of rehabilitation requires the new Internet of Things businesses; Therefore, it is necessary to determine competitive and cooperation strategies in completing the product chain for the development and evolution of new businesses. The key issue is how to analyze the components of the business ecosystem and evaluate the role and behavior of actors who interact with each other to achieve co-evolution. This research aims to provide an analytical model for the development of the business ecosystem of the Internet of Things and to analyze the interactions and behaviors of its actors. According to the complexity and uncertainty of the mentioned ecosystem, a model based on the agent-based approach in the technology management system was proposed, and in the following, the simulation and analysis of the said model to network businesses based on the layers of the Internet of Things architecture and actors' interactions in Economic, technological, social and legal environments took place. The findings indicated a change in the behavior of associations, partners, government, and stakeholders in different roles and their influence on each other; Therefore, based on the analysis of the behavior of the agents, it led to the determination of the contribution and role of the actors in the direction of the evolution of the ecosystem. The findings of the present research can help policymakers and executive managers to improve the development strategy of the Internet of Things business to provide the services needed by the disabled.

کلیدواژه‌ها [English]

  • Ecosystem Analysis
  • IOT
  • Analytical modeling
  • Agent-based Simulation
  • Disabled people

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مدیریت توسعه فناوری
دوره 10، شماره 1
خرداد 1401
صفحه 93-124

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