نوع مقاله : مقاله پژوهشی
نویسندگان
1 استادیار گروه مدیریت، دانشگاه لرستان، خرم آباد ایران
2 دانش آموخته کارشناسی ارشد مدیریت بازرگانی ، دانشگاه لرستان، خرم آباد، ایران
چکیده
کلیدواژهها
موضوعات
عنوان مقاله [English]
نویسندگان [English]
Nowadays, the advancement of Science and technology and the rapid changes in the course of life are closing the way to repetitive methods and requiring new and creative solutions. In the meantime, cyber entrepreneurship uses innovation and initiative to harness the potential of technology to solve problems, thus creating the basis for the formation of new jobs. Therefore, the present study was conducted with the aim of identifying and analyzing the key success factors and consequences of implementing cyber entrepreneurship. The present study is a mixed study that has been done qualitatively and quantitatively. This research is a survey and exploratory method in terms of practical purpose and data collection method, which has an inductive comparative research approach. The statistical research community, experts consist of managers of start-ups, startups and online businesses of the province of larestan, whose sample members were selected using the targeted sampling method and based on the principle of theoretical saturation. The data collection tool is in the qualitative part of the interview and in the quantitative part of the questionnaire, where the validity and reliability of the tools were analyzed using the Guba and Lincoln partial strength indicators for the interview and the content valid
کلیدواژهها [English]
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