ارائه مدل عوامل سازمانی مؤثر بر موفقیت نوآوری باز در زیست بوم کسب‌وکارهای دیجیتالی ایران

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دکتری مدیریت تکنولوژی، دانشکده مدیریت و اقتصاد، واحد علوم و تحقیقات، دانشگاه آزاد اسـلامی، تهـران، ایـران.

2 عضو هیئت علمی، گروه مدیریت صنعتی، دانشکده مدیریت، واحد تهران جنوب، دانشگاه آزاد اسلامی، تهران، ایران.

3 عضو هیئت علمی دانشکده مدیریت و فناوری های نرم، دانشگاه صنعتی مالک اشتر، تهران، ایران.

چکیده

درسال‌های اخیر، پارادایم «نوآوریِ باز» به‌شدت مورد توجه شرکت‌های نوآور قرارگرفته و استفاده از راهکارهای آن همچون سرمایه‌گذاری خطرپذیر و جمع‌سپاری، تبدیل به بخشی از مدل کسب‌وکار چنین شرکت‌هایی شده است. اما موفقیت این  کسب‌وکارها در نوآوری باز، نیازمند توجه به عواملی است که یک سازمان را به‌­سوی موفقیت در پیاده‌سازی این نوع از نوآوری رهنمون می‌سازد. با­این­ وجود، توجه کمی در پیشینه تحقیق به‌ویژه در ایران به عوامل سازمانی مؤثر بر موفقیت کسب‌وکارهای دیجیتالی در نوآوری باز شده است‌. از این‌رو مطالعه حاضر قصد دارد تا با اجرای یک مطالعه میدانی در زیست­ بوم کسب‌وکارهای دیجیتالی، مهم‌ترین عوامل مؤثر سازمانی بر موفقیت نوآوری باز در این کسب وکارها را شناسایی کند‌. بدین‌منظور پس از مرور جامع پیشینه‌ی تحقیق و شناسایی اولیه عوامل مؤثر، پیمایشی در میان کسب‌وکارهای دیجیتالی و صاحب‌نظران این حوزه اجرا شد و داده‌های حاصل با استفاده از روش‌های تحلیل عامل اکتشافی و تحلیل عامل تأییدی مورد تجزیه ­و­تحلیل قرار گرفتند‌. یافته‌های تحقیق نشان ‌می‌‌دهد که مدل کسب‌وکار، هوشمندی کسب‌وکار، فرایندهای داخلی و مدیریتی و شبکه‌سازی، به عنوان عوامل سازمانی، به‌ترتیب بیشترین تأثیر را بر موفقیت نوآوری باز در زیست ­بوم کسب‌وکارهای دیجیتالی دارند.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Presenting a Model of Organizational Factors Affecting the Success of Open Innovation in the Digital Business Ecosystem of Iran

نویسندگان [English]

  • Erfan HajiAkhoondi 1
  • Gholamreza Hashemzadeh 2
  • Alireza Booshehri 3
1 Ph.D. in Technology Management, Faculty of Management and Economics, Science and Research Branch, Islamic Azad University, Tehran, Iran.
2 Faculty Member, Department of Industrial Management, Faculty of Management, Science and Research Branch, Islamic Azad University, ،Tehran, Iran.
3 Faculty Member, Faculty of Management and Soft Technologies, Malek Ashtar University of Technology, Tehran, Iran.
چکیده [English]

In recent years, the open innovation paradigm has been highly regarded by leading and innovative companies, and the use of its solutions, such as venture capital and crowd funding, has become part of the business model of such companies. Digital businesses as the main origin of start-ups (as well as startups) and also due to the high level of technology and knowledge and extensive use of IT-based infrastructure are highly interested and prone to implement open innovation strategies. But the success of these businesses in open innovation requires attention to the factors that lead an organization to succeed in implementing open innovation. However, little attention has been paid in the research background, especially in Iran, to the organizational factors affecting the success of digital businesses in innovation. Therefore, the present study intends to identify the most important organizational factors affecting the success of open innovation in these businesses by conducting a field study in the digital business ecosystem. For this purpose, after a comprehensive review of the research background and initial identification of effective factors, a survey was conducted among digital businesses and experts in this field and the obtained data were analyzed using heuristic factor analysis and confirmatory factor analysis. Were located. The research findings show that business model, business intelligence, internal and managerial processes and networking are the organizational factors that have the greatest impact on the success of open innovation in the digital business ecosystem.

کلیدواژه‌ها [English]

  • crowdfunding
  • strategy
  • innovation intermediaries
  • exploratory and confirmatory factor analysis

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مدیریت توسعه فناوری
دوره 10، شماره 2
ویژه نامه نوآوری باز
شهریور 1401
صفحه 51-72

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سابقه مقاله

  • تاریخ دریافت: 01 اسفند 1400
  • تاریخ بازنگری: 05 تیر 1401
  • تاریخ پذیرش: 25 تیر 1401

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