تقویفرد، محمدتقی؛ بهبودی، امید؛ غفوریان شاگری، امیر. (1394). "بررسی تأثیر بازار گرایی بر عملکرد تجاری (مطالعه موردی: شرکتهای تولیدی پذیرفتهشده در بورس اوراق و بهادار تهران)". فصلنامه علمی-پژوهشی کاوشهای مدیریت بازرگانی، (13)7، 227-205.
حاجی شمسایی، علی؛ نوشین فرد، فاطمه؛ باب الحوئجی، فهیمه. (1396). "شناسایی شاخصها و عوامل کیفی مؤثر بر تولید و توزیع اطلاعات و دانش در پارکهای علم و فناوری ایران "، فصلنامه مدیرت فناوری اطلاعات دانشکده مدیریت تهران، (2)9، 276-253.
حاجیزاده، پیمان؛ ﺳﺮداری، احمد. (ﭘﺎرک 1391)." ﺑﺮرﺳﻲ اﻫﺪاف و وظایف ﻋﻠﻢ و ﻓﻨﺎوری اﻳﺮان و ﻣﻴﺰان ﺗﻤﺮﻛـﺰ آنها بر مراحل مختلف فرایند نوآوری ". فصلنامه علمی-پژوهشی مدیریت فناوری اطلاعات. 4(11)، 24-1.
داوری، علی؛ رضازاده، آرش. (1392). "مدلسازی معادلات ساختاری با نرمافزار نمونهسازی معادلات ساختاری نرمافزار "، تهران انتشارات جهاد دانشگاهی.
رنانی، محسن. (1381). "سقوط سرمایه اجتماعی "، نشریه آفتاب،16، 36-35.
سوری، علی. (1393). "سرمایه اجتماعی و رشد در ایران ". فصلنامه پژوهشهای و سیاستهای اقتصادی، (69)22، 64-49.
طباطبائی نسب، سید محمد؛ ماه آورپور، فهیمه. (1395). "بررسی تعامل بین عوامل چهارگاه مؤثر بر شهرت برند و نقش آن بر تبلیغات توصیه-ای " فصلنامه علمی – پژوهشی مدیریت برند الزهرا، (2)2، 64-37.
قنواتی، مهدی؛ صمدی، منصور. (1391). "تأثیر گرایش بازار و فرهنگسازمانی بر عملکرد شرکتهای کوچک و متوسط فعال در استان تهران "، فصلنامه علمی – پژوهشی علوم مدیریت ایران، (25) 7، 92-73.
کردستانی، غلامرضا؛ عباشی، عبدالاحد. (1393). "بررسی تأثیر تمرکز مشتری بر عملکرد مالی شرکت "، فصلنامه علمی- پژوهشی مدیریت دارایی و تأمین مالی، (6)2، 92 -81.
مرادی، محمود؛ اکبری، محسن؛ خورسند نژاد، آرزو؛ هشیوار، رقیه. (1393). "مطالعه تجربی تأثیر خلاقیت در تبلیغات بر قصد خرید: نقش واسطه گرایش به تبلیغ و گرایش به برند "، فصلنامه علمی -پژوهشی تحقیقات بازاریابی نوین، (15)4، 181-194.
منگلی، نسرین؛ رضائی، روح اله؛ صفا، لیلا. (1396)." تأثیر عملکرد مشتری بر رابطه بین عملکرد مالی و بازاریابی کارآفرینانه "، فصلنامه علمی- پژوهشی کاوشهای مدیریت بازرگانی، (17) 9، 121-100.
Alwi, S. F. S., & Da Silva, R. V. (2007). Online and offline corporate brand images: Do they differ?. Corporate Reputation Review, 10(4), 217-244.
Agostini, L., & Nosella, A. (2016). The central role of a company’s technological reputation in enhancing customer performance in the B2B context of SMEs. Journal of Engineering and Technology Management, 42, 1-14.
Bowen, J., & Ford, R. C. (2002). Managing service organizations: Does having a “thing” make a difference?. Journal of management, 28(3), 447-469.
Baumgarth, C. (2010). “Living the brand”: brand orientation in the business-to-business. sector European Journal of Marketing, 44(5), 653-671.
Baumgarth, C. (2009). Brand orientation of museums: Model and empirical results. International Journal of Arts Management, 30-45.
Bell, C. G., & McNamara, J. E. (1991). High-tech ventures: The guide for entrepreneurial success. Perseus Publishing.
Berthon, P., Hulbert, J. M., & Pitt, L. F. (1999). To serve or create? Strategic orientations toward customers and innovation. California Management Review, 42(1), 37-58.
Boyd, D. E., & Spekman, R. E. (2004). Internet usage within B2B relationships and its impact on value creation: A conceptual model and research propositions. Journal of Business to Business Marketing, 11(1-2), 9-34.
Cabello-Medina, C., López-Cabrales, Á., & Valle-Cabrera, R. (2011). Leveraging the innovative performance of human capital through HRM and social capital in Spanish firms. The International Journal of Human Resource Management, 22(04), 807-828.
Cantarello, S., Martini, A., & Nosella, A. (2012). A multi‐level model for organizational ambidexterity in the search phase of the innovation process. Creativity and Innovation Management, 21(1), 28-48.
Crossan, M. M., Lane, H. W., & White, R. E. (1999). An organizational learning framework: From intuition to institution. Academy of management review, 24(3), 522-537.
Chun, R. (2005). Corporate reputation: Meaning and measurement. International Journal of Management Reviews, 7(2), 91-109.
Chen, C. J., Liu, T. C., Chu, M. A., & Hsiao, Y. C. (2014). Intellectual capital and new product development. Journal of Engineering and Technology Management, 33, 154-173.
Dandridge, T. C., Mitroff, I., & Joyce, W. F. (1980). Organizational symbolism: A topic to expand organizational analysis. Academy of management review, 5(1), 77-82.
Davies, G., Chun, R., da Silva, R. V., & Roper, S. (2004). A corporate character scale to assess employee and customer views of organization reputation. Corporate reputation review, 7(2), 125-146.
Erdem, T., Swait, J., & Louviere, J. (2002). The impact of brand credibility on consumer price sensitivity. International journal of Research in Marketing, 19(1), 1-19.
Gabrielsson, M. (2005). Branding strategies of born globals. Journal of International Entrepreneurship, 3(3), 199-222.
Glynn, M. S. (2012). Primer in B2B brand-building strategies with a reader practicum. Journal of Business Research, 65(5), 666-675.
Grant, R. M. (2010). Contemporary strategy analysis: Text and cases edition. John Wiley & Sons.
Goodyear, M. (1996). Divided by a common language: diversity and deception in the world of global marketing. Journal of the Market Research Society, 38(2), 105-123.
Harris, L. C., & Ogbonna, E. (2000). The responses of front-line employees to market-oriented culture change. European Journal of Marketing, 34(3/4), 318-340.
Hall, R. (1993). A framework linking intangible resources and capabiliites to sustainable competitive advantage. Strategic management journal, 14(8), 607-618.
Hankinson, P. (2001). Brand orientation in the charity sector: A framework for discussion and research. International Journal of Nonprofit and Voluntary Sector Marketing, 6(3), 231-242.
Hankinson, P. (2002). The impact of brand orientation on managerial practice: A quantitative study of the UK's top 500 fundraising managers. International Journal of Nonprofit and Voluntary Sector Marketing, 7(1), 30-44.
Henard, D. H., & Dacin, P. A. (2010). Reputation for product innovation: Its impact on consumers. Journal of Product Innovation Management, 27(3), 321-335.
Höflinger, P. J., Nagel, C., & Sandner, P. (2018). Reputation for technological innovation: Does it actually cohere with innovative activity?. Journal of Innovation & Knowledge, 3(1), 26-39.
Homburg, C., & Pflesser, C. (2000). A multiple-layer model of market-oriented organizational culture: Measurement issues and performance outcomes. Journal of marketing research, 37(4), 449-462.No. 4, pp. 449-62.
Hooley, G. J., Greenley, G. E., Cadogan, J. W., & Fahy, J. (2005). The performance impact of marketing resources. Journal of business research, 58(1), 18-27.
James, W. M. (2002). The Human Side: Best HR Practices for Today's Innovation Management. Research-technology management, 45(1), 57-60.
Keller, K. L., Parameswaran, M. G., & Jacob, I. (2008). Strategic brand management: Building, measuring, and managing brand equity. Pearson Education India.
King, C., & Grace, D. (2005). Exploring the role of employees in the delivery of the brand: a case study approach. Qualitative Market Research: An International Journal, 8(3), 277-295.
Lawless, M. W., & Anderson, P. C. (1996). Generational technological change: Effects of innovation and local rivalry on performance. Academy of Management Journal, 39(5), 1185-1217.
Lee, S. H., Wong, P. K., & Chong, C. L. (2005). Human and social capital explanations for R&D outcomes. IEEE Transactions on Engineering Management, 52(1), 59-68
Lepak, D. P., & Snell, S. A. (2002). Examining the human resource architecture: The relationships among human capital, employment, and human resource configurations. Journal of management, 28(4), 517-543.
Mavondo, F. T., Chimhanzi, J., & Stewart, J. (2005). Learning orientation and market orientation: Relationship with innovation, human resource practices and performance. European journal of marketing, 39(11/12), 1235-1263.
McDonald, M. H., De Chernatony, L., & Harris, F. (2001). Corporate marketing and service brands-Moving beyond the fast-moving consumer goods model. European Journal of Marketing, 35(3/4), 335-352.
Morokane, P., Chiba, M., & Kleyn, N. (2016). Drivers of employee propensity to endorse their corporate brand. Journal of Brand Management, 23(1), 55-66.
Narver, J. C., & Slater, S. F. (1990). The effect of a market orientation on business profitability. The Journal of marketing, 20-35.
Noble, C. H., Sinha, R. K., & Kumar, A. (2002). Market orientation and alternative strategic orientations: a longitudinal assessment of performance implications. Journal of marketing, 66(4), 25-39.
Parikh, M.(2001). Knowledge management framework for high-tech research and development. Engineering Management Journal, 13(3), 27-34.
Pantouvakis, A., & Bouranta, N. (2013). The link between organizational learning culture and customer satisfaction: Confirming relationship and exploring moderating effect. The Learning Organization, 20(1), 48-64.
Reid, M., Luxton, S., & Mavondo, F. (2005). The relationship between integrated marketing communication, market orientation, and brand orientation. Journal of advertising, 34(4), 11-23.
Singh, D., Khamba, J. S., & Nanda, T. (2015). Role of Technological Innovation in Improving Manufacturing Performance: A Review. World Academy of Science, Engineering and Technology, International Journal of Social, Behavioral, Educational, Economic, Business and Industrial Engineering, 9(1), 398-402.
Santos-Vijande, M. L., López-Sánchez, J. Á., & Trespalacios, J. A. (2012). How organizational learning affects a firm's flexibility, competitive strategy, and performance. Journal of Business Research, 65(8), 1079-1089.
Škerlavaj, M., Štemberger, M. I., & Dimovski, V. (2007). Organizational learning culture—the missing link between business process change and organizational performance. International journal of production economics, 106(2), 346-367.
Trotta, A., Iannuzzi, A., Cavallaro, G., & Dell’Atti, S. (2011). Banking reputation and CSR: a stakeholder value approach.
.
Tsoukas, H. (1996). The firm as a distributed knowledge system: a constructionist approach. Strategic management journal, 17(S2), 11-25.
Wright, P. M., McMahan, G. C., & McWilliams, A. (1994). Human resources and sustained competitive advantage: a resource-based perspective. International journal of human resource management, 5(2), 301-326.
Vallaster, C., & de Chernatony, L. (2006). Internal brand building and structuration: the role of leadership. European Journal of Marketing, 40(7/8), 761-784
Urde, M. (1999). Brand orientation: A mindset for building brands into strategic resources. Journal of marketing management, 15(1-3), 117-133.
Zahra, S. A., Matherne, B. P., & Carleton, J. M. (2003). Technological resource leveraging and the internationalisation of new ventures. Journal of International Entrepreneurship, 1(2), 163-186.
.
،